This WILL Change Your Design Process Forever!!

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What are stylescapes, and why are they SO important? Also, why do they work so well on client projects? Find out and more in todays video.
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Stylescapes are a crucially important aspect of the graphic design process. Importantly, a stylescape is an opportunity to demonstrate to the client how a brand or design will look and feel. It’s a collection of brand assets, namely colours, typography, images, language tone, design elements etc.

In the actual design process, stylescapes often fall before final mockups and after the brand strategy. The crucial information is collected through discovery meetings wherein you the designer will learn all you can about your client’s business. By gaining this understanding of what your clients do, why they do it, and who they do it for, we are able to align brand messaging with key information such as attributes, taglines, and slogans. Crucially though, the target audience is vastly important to understand, and that does need to be incorporated into your design stylescape too.

The core process of stylescapes can and will certainly vary from project to project, however it relies heavily on collating, researching, and crafting the messaging strategy to drive a purposeful approach to designing the identity. You want to show your client your vision for the project.

If you found todays video on stylescapes enjoyable or useful, let me know in the comments section and drop a like on your way out. Subscribe to stay updated to all of my uploads and until next time, design your future today, peace ✌️
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StatikVerse The Shock says:

One of the smoothest design lesson we've ever experienced. Our gratitude for you and your work thanks you again.

Vernie Lariosa says:

This is gold. I love it! Thank you so much for creating this content. Hoping for more value content in the future.

Satish Baldha says:

He did a very good job imo. Explaining the basics step by step. English is not my first language and I have no experience in using DAWs

ronnie rascal says:

you know that by now tho

Samarth Katti says:

That Guy Thanks, I will look into it later.

Jamison Yzaguirre says:

Would you use this for a portfolio?

Last Light says:

It also makes sense to use fonts and styles already in place by the brand.

screamingswifts says:

How about Stylescrapes 800×3600? says:

Soo stylescapes are just horizontal moodboards

Raktim Bardhan says:

Please add brush Links.

mehdi zine says:

great video. But i can't help but wonder if like me, you first heard of stylescapes watching @the futur a long time ago. If so it would be cool if you mentioned it one way or another.

☆MaRLieS☆ says:

Those stylescapes look really nice! I'm definitely trying that out. How would you present such a stylescape to a client? What kind of software would you use for that?

Carlos’s Sandoval lucas says:

stylescapes were templates

gaba k says:

Thank you for this. I was wonder how to do a good stylescape

kxiya. says:

Can you make a video on how to start freelancing as a beginner who doesn't know anything in freelancing?

Titus says:

no one:
satori: addie dass

Great video though I had never heard of stylescapes

Francisco Leal Gonzalez says:


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