It’s no secret that cancer treatments can cause hair loss, also known as alopecia. With all the changes that come with this diagnosis, baldness is one of the most visible side effects, making it very publicly known that you’re going through something that you might not be ready to talk about. This can be particularly troubling for patients who view their hair as a big part of their identity or a security blanket of sorts. For these patients, they might want to ask their doctor about a new advanced technology called cold caps, which has proven to have a high success rate of preventing follicles from falling out. Medical experts from the Dubin Breast Center at Mount Sinai Medical Center in New York City share more about this unique treatment in this video interview with Sonima founder, Sonia Jones.