Trying to make sense of that ambiguous term called -Integrated Advertising.
Shaked & Baked by: Baumann Ber Rivnay/ Saatchi& Saatchi Advertising, Tel-Aviv.
Concept & Direction: Shushu E. Spanier
Art : Studio Darom (Jantien Roozenburg & Li Levi)
Writers: Yossi Lubaton, Dorit Gvili, Nadav Pressman, Maayan Tirangel,
Gili Sasson & Shushu E. Spanier
Agency CEO: Yossi Lubaton
Executive Creative Director and Deputy CEO: Yoram Levi
Chief Creative Officer: Nadav Pressman
VP Production & Content: Dorit Gvili
Producer: Bosmat Marmarely
DOP: Ofir Kedmi
Off-line Editor: Tom Sofer
Original Music: Ran Shem-Tov & Shiri Hadar – The Sound Makers Productions (www.thesoundmakers.com)
Sound Editor: Itay Swisa
Hand Models: Liat Samuel & Yogev Sivan
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that's one hell of an integrated box!
great job
great work !
totally wow and simply creative!! , i bet u , u are a successful marketing specialist 😀
That's why you suppose to be "smart" to be able to buy in a smarter way. Not because they sell you beatifully ads and experiences but because you really need what are going to buy. Check the labels, the ingredients, the expiry date, where the product you are going to buy was made, do you have a list of things you really need and buy? Advertising was made because someone is selling their product, but at the end you are not cows, you are people with a brain and judgment to decide if you need it.
Awesome video!
WITTY & out of the box:)
Fuck this stupid shit I just use adblock
Very creative video! In few minutes, it explained easily a so complex subject.. 😉
Creative and interesting advertisement! Just associate education with entertainment!
SIGH this makes so much more sense than just reading it from articles
= w=;;;
instagram: azoz_alghofily2012
Fantastic illustration! But I think I was concentrating on the boxes rather than the actual message of the video LOL… 🙂
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awesome animation….i like because it explains with pictures…
Yay, I love to be called a "consumer" and be manipulated by those advertising dickheads! Booyaah!
Great job guys!!!
Great Video !
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Don't worry ! Open your heart to JESUS CHRIST ! He will give you the things that you really need ! Seek Jesus Christ now and Get Saved
I loved it!! Good video
This video is 5 years old.
This is amazing!!
Awesome video!! Congrats Saatchi!
This explains it so simply.
I love that cool box!