The line between editorial content and advertising in news media is blurrier and blurrier. That’s not bullshit. It’s repurposed bovine waste.
Did you know that for Epcot’s opening in 1982, Disney avoided spending any money on advertising for the park by… spending $18,000 a day? Yeah, it’s a little confusing, but trust me there’s a logic [More]
Discover JCDecaux Innovate International; showcasing the wide range of bespoke innovative OOH solutions that JCDecaux group offers around the world, which bring brands and consumers closer together.
Advertising tries to convince you to buy things, but nudging is about influencing customers without their knowing. It’s only going to be used more and more, but where should we place limits (if at all)? [More]
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Basically, we’re all brainwashed. Post to Facebook: http://on.fb.me/1dqth0T Like BuzzFeedVideo on Facebook: http://on.fb.me/1ilcE7k Post to Twitter: http://bit.ly/1dqtiSy Music: “Ouroboros” by Kevin MacLeod http://incompetech.com/ Sources: http://kut.org/post/how-advertising-works-your-brain http://www.theatlantic.com/business/archive/2011/08/why-good-advertising-works-even-when-you-think-it-doesnt/244252/ http://www.psychologytoday.com/blog/wired-success/201203/mind-control-neuroscience-in-marketing http://home.olemiss.edu/~egjbp/comp/ad-claims.html http://www.scienceofpeople.com/2013/08/5-ways-body-language-is-used-in-advertising/ http://voices.yahoo.com/marketing-tips-psychology-color-manipulation-12142220.html?cat=3 http://psychology.about.com/od/sensationandperception/a/colorpsych.htm http://dailyinfographic.com/logos-a-look-at-the-meaning-in-colors-infographic http://business-applications.financesonline.com/review-of-famous-company-logos/ http://www.emarketer.com/Article/US-Total-Media-Ad-Spend-Inches-Up-Pushed-by-Digital/1010154 http://ddrewdesign.com/blog/the-10-most-successful-ad-campaigns-of-all-time-and-how-they-came-to-be [More]
Different Types of Advertising
1999, Sell & Spin A History of Advertising. Documentary about how products, ideas and people have been sold over the years. The program traces the development of advertising techniques and examines some of the most [More]
Little Timmy learns about persuasion in adversiting. Assignment for Applied Psychology. Written and designed by Lori Benoy and Sole Lander. Animation and Sound design by Mathew Desanctis Created for educational purposed only. No Timmy’s were [More]