Design Process for ANYTHING

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If you don’t have an well structured design process, it means you’re just winging it, and most probably won’t get good results.
The process I use is this:
1. Understand the problem
2. Idea LOTS of possible solutions
3. Validate your ideas with clients or customers
4. listen to their feedback and improve your selected idea.

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Comments

Abir Ahmed says:

No idea why you talking like this way now, where is your original voice. Why after getting fame people to change their voice tone? So frustrating nowadays to listen to you men, I really love your channel so please talk like you previously used to talk, not like some marketing guy who is too excited but all are fake, use your deep voice and do not get excited, just talk randomly.

J Smith says:

Love what you said about having a lot of ideas. I really agree with this concept! Exploring as many solutions to a problem before doing the work will SAVE so much time and effort. It helps find the BEST solution, rather than the first good one. Many solutions are possible, but the most easily communicated one is usually the best one! Thanks for re-enforcing these concepts, Ran!

Raoul Youngson says:

The "Discovery Phase" is essential, particulary for less sophisticated cleints and your consulting fees should reflect this. New business owners often have difficulty articulating their requirements and you will spend a lot of time educating them.

Tiago Henriques says:

great video (as always) 🙂 is there any chance you could give me a rough idea of % of time you spend in each of these steps?

jeffery wicks says:

I recently worked on a Human Centered Design project with +Accumen/Ideo and the process was 1. Inspiration 2. Ideation 3. Implementation. Very similar to the process you just described.

Miloš Blaščák says:

Can you talk little bit about taxes in your country? Or what is balance between how much money you put on your invoice and how much will remain for you in the end? Thanks 🙂

Herman Tselinsky says:

Thanks for sharing this. CG artists often say the pipeline is the king. Haven’t really encountered designers paying attention to it too much.

Staenley says:

Awesome video! Do you use lightning decision jam (shout-out to aj&smart)? I do one step before. I come up with ideas directly after I red about the task. After that I start to understand the real problem ahead. It quits my brain, so I can dig deeper into the needs of the customer after my 1st wave of ideas.

Moving Dog says:

How do you communicate to the client about how much time will each phase take? Do have a set estimate for research time? Do you often get client to react: this must take loooong time?

Arcane Arts says:

What are the odds… I actually just finished and published an article last night exploring the exact same idea. https://medium.com/@_hush/design-thinking-an-approach-to-everything-8f35fae426f5 Though I kinda condensed the last two points into one and added a couple others aimed at students like myself. But the process is still quite similar.

Yossi Molcho says:

Great Channel

Aeyxen says:

Awesome video, but can you tell how to do research if the client has a disruptive product and there is no information as such on the internet

Scottie Warman says:

Great vlog today Ran.

Robert IJsselstein says:

Seems like you listened to Chris Do! Great Job!

Daniel says:

The process resembles an "adjustment" to the Design Thinking model. Thanks for the suggestions!

Niko Vlogs says:

Hey Ran! What site you recommend for websites templates? Thanks!

Eddy says:

The Design Process explained in 7 minutes!

Andrey Saharchuk says:

Очень полезная информация! Благодарю)

Felimon Foto says:

Great stuff!

Benjamin Emmanuel says:

Thanks Ran, awesome video.

Hari haran says:

Lot of clients don't want to follow those processes for various reasons. How do you get the designs done then? How do you maintain quality without doing the processes? Do you still continue to go through the process even if you are sure about not getting paid for it?

Phil Randall says:

Love it Ran! Thanks!

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